Wednesday, September 30, 2009

Selling commercials





Selling is basically direct and indirect selling to the customer through some form of communication. Such as these commercials.

Wednesday, September 23, 2009

Focus Group

We're studying market information management this week in sports marketing, which is basically research on a product, and one of the activities we did to show research was a focus group. It was to test already in stores coke and see which is preferred throughout the class. We went up by teams and tested the three different sodas, with a cracker so we coul dry our mouths before the next taste, and then answered a questionaire. Turns out that majority of the class prefers Sam's Cola over Pepsi and Coca-Cola.
This is a canine focus group, emphasizing some sort of method wanted to be used to help tame them. Waiting for some sort of reply or reaction, by the dog, to the method so that the doctor knows if it works.

Monday, September 21, 2009

Distribution

In Sports Marketing we learned about distribution: the act of transporting your product from warehouse to stores.

The game was to take a half cup of salt and a half cup of water to the other side of the room with a napkin, spoon, and straw. The original idea was to just shovel the salt into the napkin with the spoon and to trap the water into the straw. The straw idea did not work, so we changed that plan into just sucking up the water, with the straw, into our mouths and transferred it to the other cup. We did not come in first simply because we were too slow, next time we'll move the products simutaneously, rather than one at a time.
The point to having a good plan for distribution is to have the product get from point A to point B is getting it there as fast as possible without damage or very little to the product. This gives the businesses a look of reliability.
http://thefraserdomain.typepad.com/photos/uncategorized/ups_hydralic_1.jpg

Friday, September 4, 2009

Interview questions

1. Tell me about you- Well my favorite food is pizza, simply because I believe it's the greatest food ever created. I usually listen to all types of music, but lately I've been interested in just instrumental works. I love soccer and basketball, and I love playing them. Whether on the court or on the field, those sports make me complete.
2. What is your favorite subject in school? Why?- I'm not sure what my favorite subject is, generally I'm pretty even across the board. But maybe sports.
3. Is this the subject that you excel?- Well sports yes, but marketing...not really. I'm not really that great with numbers, but I am great at interacting with people.
4. What are your strengths? Weaknesses?- My strengths would probably be me being able to interact with, being funny, confident, and athletic, also self motivated. While my weaknesses are pretty up front in math, and sometimes second guessing my own decisions.
5. Do you usually study for tests? How?- Well yeah in the math department, and in science and world history. Not much to study in english for a test. Typically I study while eating or listening to music.
6. What would you like to learn most from this class?- More on the marketing side of the class, so I can understand how to mix it into sports and hopefully, later in life use it to make money.
7. How do you think we should divide work in our team? Evenly if possible. No one should have more work then another.
8. Why would you make a great team member? I can work with others, and help them if needed. I can also accept help when I need it, instead of being stubborn and doing it all wrong. Always think about all the options, as well as getting everyone's opinion, rather than making a decision alone.