Wednesday, September 23, 2009

Focus Group

We're studying market information management this week in sports marketing, which is basically research on a product, and one of the activities we did to show research was a focus group. It was to test already in stores coke and see which is preferred throughout the class. We went up by teams and tested the three different sodas, with a cracker so we coul dry our mouths before the next taste, and then answered a questionaire. Turns out that majority of the class prefers Sam's Cola over Pepsi and Coca-Cola.
This is a canine focus group, emphasizing some sort of method wanted to be used to help tame them. Waiting for some sort of reply or reaction, by the dog, to the method so that the doctor knows if it works.

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